Kultura
Kultura, or “culture,” in the context of human resources, refers to the collective values, beliefs, behaviors, and practices that shape the environment within an organization. It encompasses the organization’s norms, traditions, and shared understandings that influence how employees interact with each other and with stakeholders outside the organization. Organizational culture affects employee engagement, motivation, performance, and overall job satisfaction. A strong, positive culture can enhance employee loyalty and retention, while a negative culture can lead to high turnover rates and a toxic work environment. HR plays a crucial role in shaping and nurturing an organization’s culture through policies, practices, and leadership behaviors. Building a desired culture often involves clear communication of values, promoting inclusive practices, and recognizing and rewarding behaviors that align with the organization’s objectives.